There’s something quietly magical about The Snowman. No dialogue, no modern gimmicks, no need to impress – just pure storytelling through movement, music and imagination. And somehow, year after year, it still feels as special as the first time.
Based on Raymond Briggs’ beloved book, this stage adaptation by Birmingham Rep and Sadler’s Wells is a seasonal staple for families. We have been coming for five years with our children, and it has become one of our most treasured festive traditions. Each visit feels like rediscovering it all over again – through their eyes first, and then through our own.
The story is simple: a young boy builds a snowman who comes to life, leading them on a dreamlike adventure across the night sky. But it’s the execution that makes it unforgettable. The puppetry is seamless, the choreography gentle and expressive, and of course, Howard Blake’s hauntingly beautiful Walking in the Air never fails to create a collective hush across the auditorium.
What sets The Snowman apart is its ability to hold the attention of all ages without saying a single word. Children are completely absorbed by the visual storytelling, while adults often find themselves swept up in nostalgia. The staging is clever without feeling complicated, and the transitions between scenes – from cosy bedroom to snowy wonderland – feel almost cinematic.
It’s also refreshing in its simplicity. In an era of big-budget, high-tech Christmas productions, The Snowman relies on atmosphere, detail and emotion rather than spectacle alone. The result is intimate, enchanting and completely timeless.
Top Tips for Seeing The Snowman
- Best seats: Stalls or front circle offer a brilliant view of the stage and flying scenes without craning your neck.
- Arrive early: The theatre foyers usually have festive touches and activities for children, which add to the experience.
- Perfect age range: Best suited for ages 3–10, but equally moving for adults who grew up with the story.
- Bring layers: Sounds obvious, but winter matinees can feel chilly in older theatres.
- Don’t skip the programme: It’s full of behind-the-scenes insights into the puppetry and choreography.
Conclusion
The Snowman is more than just a Christmas show – it’s a gentle reminder of the magic of childhood, imagination and quiet storytelling. If you’re looking for a festive theatre experience that’s heartfelt, visually beautiful and leaves you walking out humming Walking in the Air, this one is truly unmissable.
Image Credit Tristram Kenton
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